Westcon-Comstor elevates Stéphane Reboud to European sales leadership role

Unified European sales leadership will accelerate growth, drive partner enablement and strengthen internal collaboration

LONDON, UK – 11 September, 2025 – Westcon-Comstor, a global technology provider and specialist distributor, today announced the promotion of Stéphane Reboud to Senior Vice President, Sales for Europe.

The appointment marks a strategic step in Westcon-Comstor’s journey to unify its European sales function under a single leadership structure, ensuring consistency of experience across its partner and vendor ecosystem and enabling closer internal collaboration through aligned execution and shared best practices.

Stéphane joined Westcon-Comstor earlier this year after more than two decades at Dell Technologies, with a focus on driving European sales for the distributor’s Cisco-focused Comstor arm.

In his expanded role, Stéphane will lead all Westcon and Comstor sales teams across Europe, as well as the company’s global customer sales teams in the region. He will continue to report to René Klein, Executive Vice President for Europe.

Based in France, Stéphane has a strong international pedigree having also worked in the UK, Netherlands and Hungary. His most recent role at Dell involved growing the mid-market business segment globally, mobilising Dell’s sales teams and channel partner ecosystem to meet customer-specific needs.

A key focus for Stéphane in his new role will be further enhancing partner enablement by leveraging Westcon-Comstor’s full ecosystem of services and vendor capabilities across both its Westcon and Comstor lines of business.

The unification of sales leadership across Europe will maintain Comstor’s dedicated focus on Cisco, while enhancing collaboration and market reach.

The move follows successful implementation of unified sales leadership in the distributor’s Middle East and Africa (MEA) and Asia-Pacific (APAC) regions, where streamlined engagement has resulted in measurable growth and driven partner success.

“I’m humbled and energised to take on this responsibility,” said Stéphane Reboud, Senior Vice President Sales, Europe at Westcon-Comstor. “We’re on a strong trajectory, and I believe that as one unified team, we can achieve even more. My focus will be on listening actively and fostering a culture of collaboration and empowerment to deliver excellence for our partners and vendors.”

“Stéphane’s leadership, deep industry experience and collaborative approach make him the ideal person to lead our sales teams as we enter this new chapter,” said René Klein, Executive Vice President, Europe at Westcon-Comstor. “With more than 25 years of experience in the IT industry, he brings a wealth of insight and a people-first leadership style to the role. I’m confident he will help us unlock new opportunities and deliver even greater value to our partners and vendors.”